10-01-2021 For over four years, Elon Musk and Mark Zuckerberg have clashed over topics as varied as artificial intelligence and…
09-01-2021 De digitale advertentiemarkt is een black box: zelfs voor insiders is het moeilijk te achterhalen wat er gebeurt. Het…
07-01-2021 De bestorming van het Capitool toont aan dat bedrijven als Facebook en Twitter beteugeld moeten worden. Dat vindt privacy-expert…
07-01-2021 Social media companies face a reckoning over their role in inciting the violent mob that descended on Capitol Hill…
07-01-2021 “Fair and balanced” was the original Fox News lie, one of the rotten planks that built the foundation for…
30-12-2020 President Trump, Senate Majority Leader Mitch McConnell, and other GOP leaders have suddenly flipped positions on stimulus payments. Now…
24-12-2020 The internal documents suggest that Facebook should stop positioning itself as a champion of small business. FACEBOOK IS CURRENTLY waging…
17-12-2020 Integral Ad Science, Comscore and Oracle are leaking the top secret classifications they use to block ad revenues from…
16-12-2020 The suit focuses on the advertisements that generate a vast majority of the company’s profits. Ten state attorneys general…
01-11-2020 The internet has heralded an economic revolution. The internet economy of the G20 countries alone is worth more than…
19-08-2020 After last month’s Facebook boycott, companies are demanding more control over how their ads appear online. And the tech…
03-07-2020 eMarketer predicts global adfraud to be €100 billion by the year 2023. It is becoming increasingly difficult for marketers…
01-07-2020 This report is devoted to ad fraud in digital advertising in the first half of 2020. FraudScore continues to…
10-06-2020 It’s hard to know which sites are driving sales Andrew’s default dashboard showed impressive aggregate impression, click-through, and conversion…
04-06-2020 It’s 2020. Why the heck am I doing a digital ad fraud explainer? Well, in years past, the biggest…
03-06-2020 I recently presented to the Society of Professional Investigators, a group of active and retired law enforcement folks who investigate…
01-06-2020 Various forms of digital ad fraud have been around since the earliest days of “internet advertising.” But in recent…
01-03-2020 Ever wonder… … why you keep getting malware and pop-ups on your devices, where your bandwith goes or why…
12-02-2020 During this 194th episode of “Marketing Today,” host Alan Hart interviews Kevin Frisch, who was recently the CMO of Wag and before that the…
02-10-2029 A group of 16 companies — including leading ad tech firms, ad agencies and publishers — is trying to…
03-06-2016 The focus for this paper is not to conduct additional empirical research to quantify the value that ad fraud…
